L’Oreal – Kiehls

Commissioned by L’Oreal The Roadshow came up with a remarkable guerrilla activation to attract visitors to the Kiehl’s flagship store in the Kalverstraat. A promotion team dressed in doctor’s coats drove around on a billboard bike and handed out samples and flyers.

Cultuurpromotie Utrecht – Alles Kids

Commissioned by L’Oreal The Roadshow came up with a remarkable guerrilla activation to attract visitors to the Kiehl’s flagship store in the Kalverstraat. A promotion team dressed in doctor’s coats drove around on a billboard bike and handed out samples and flyers.

Climate Neutral Group

How to present the topic CO2 reduction to visitors of to the National Sustainability Congress, without being boring and cliché? The Roadshow developed the script and the presentation of The Great Reduction Show. The show – hosted by Pim Veth – consisting of a spectacular introduction video, a quiz and video testimonials, was well rated by the audience.

Springkussen festival

The Roadshow invented and produced the first Bouncy Festival for adults. The event sold out in 10 minutes and generated more media attention than reputable Dutch festivals such as Lowlands.

Het PR Bureau

We are fully competent in delivering events across the spectrum of development, from concept design to delivery. This is why The Roadshow is often asked by creative companies operating in the same line of work and who require additional support in executing their concepts and events. For Het PR Bureau we developed a brand activation concept for an international dance festival held across five countries.

Widespace

De opdracht was duidelijk: organiseer een legendarisch feest voor 150 genodigden van Widespace, een snelgroeiend bedrijf en marktleider op het gebied van Mobile Advertising. Oplossing; een evenement gebaseerd op de film ‘The Grand Budapest Hotel’ inclusief uitnodigingstraject, website, mysteryrooms, acteurs en exclusieve catering. En legendarisch werd het.

Stadgenoot

The Roadshow produceerd in opdracht van Stadgenoot de ‘Holendrecht Afterparty’, een feest met een Caribisch tintje. Van de decoratie tot de catering en band, alles deze avond was volledig in het thema. Een zeer geslaagd evenement dat nog tot in de late uurtjes doorging.

Vice

We are fully competent in delivering events across the spectrum of development, from concept design to delivery. This is why The Roadshow is often asked by creative companies operating in the same line of work and who require additional support in executing their concepts and events. For VICE we worked in-house to produce an event for a major global client.

Het Grote Film Feest

The Roadshow produceerde het traditionele nieuwjaarsfeest voor iedereen die werkzaam is in de wereld van film en televisie. Duizend gasten, van belichters tot cameramensen en acteurs, maakten er een mooi feestje van in De Marktkantine Amsterdam

Amsterdam Green Socks

Amsterdam Green Socks is a platform launched by The Roadshow where commercial and non-profit impactmakers meet. Visions and aspirations are shared by leading brands in short ‘bites of inspiration’ during four-yearly meetings at The Impact Hub Amsterdam.